TEG Dainty
Entertainment
Entertainment
An Evening with Oprah
Twenty3 Live was engaged by TEG Dainty to execute the marketing campaign for An Evening with Oprah – a national arena tour with the media icon that took her across Australia and New Zealand.
An Evening With Oprah was a brand new event format which saw Oprah take to the stage for up to 3 hours, bringing her personal story and insights to life in a one-of-a-kind intimate evening.
Her Australian and New Zealand shows stunned audiences with Oprah receiving standing ovations at each of the sold out shows. Twenty3 Live provided a number of marketing services which contributed to the huge success of the An Evening With Oprah tour.
Project Scope
- Marketing Strategy
- Media Planning & Buying
- Creative Development & Content Production
- Digital & Social Media Services
- Data, EDM & Website Management
- Influencer Engagement
- Media & Commercial Partnerships
- Publicity Management
